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From the monthly archives:

December 2006

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Pearsonified is down to one feed againWell, I’ve gone and done it this time. After nearly a month of operating with three different feeds (asides, articles, and both), I’ve decided to switch everything back to one feed for the following reasons:

  • I can generate an accurate unique subscriber count if I only use one feed.
  • I thought I would handle my asides irresponsibly and potentially upset some folks with a stream of meaningless content, but I think I really sold myself short here.
  • People seem to be enjoying the asides (especially the pictures), and since my implementation is somewhat unique, I’ve decided to simply make it a hallmark of this site and say the hell with it :)

Subscribe now and tune in as I dish out crucial, do-it-yourself info on how to build a dynamite Web site.

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As a Webmaster, one of the things you always need to be aware of is how well your the pages of your site are interlinked. This is a crucial factor in overall search engine performance, and simply assuming that your architecture is robust enough to handle this is definitely not the route you want to take.

Over time, you will likely accumulate tons of pages, and as this happens, the odds of certain pages getting buried to the point of becoming nearly inaccessible tend to go up.

To combat this, you can generate an XHTML sitemap that contains links to every page of your site.

Update: I no longer recommend or use an XHTML sitemap, and that’s why I’ve removed the sitemap links from this article. Search engines and technology have improved, and at this point, an XML sitemap is the way to go.

[click to continue…]

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So you’re not sure if your site is really getting indexed like it ought to. You’ve got a couple of options here. You can:

  1. Hope for the best :)
  2. Do something about it!

Experience has taught me that relying on hope to generate results is about as effective as trying to get in shape without lifting a finger.

And since we don’t have a magic pill here, I think it’s best that we try something we know will help our site get indexed by our friends at Google, Yahoo!, and Bing.

Today, you’re going to strike up an ongoing conversation with the search engines by adding an XML sitemap to your soon-to-be-awesome Web site. [click to continue…]

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The New Search Engine Journal — Now with 100% more Pearsonified!

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