How WordPress Websites Work
Pages: The Primary Building Blocks of Your Site
Eliminate confusion by viewing each page as an independent unit on your site. To maximize each page’s search engine gusto, all you need to do is optimize the following key elements:
<meta>keywords (not essential, but can be beneficial for bolstering clickthrough rates from SERPs)
- Write a great headline that appeals to humans and is also laser-focused on the content of the page
- Minimize on-page distractions and always consider the goal of each page when deciding which elements should stay and which ones should be nixed.
Obviously, you still need to add remarkable content, but at least all the SEO voodoo is down to just a few simple items :D